Tips on Getting Your News Releases Published
Press releases are part and parcel of a marketing strategy, being the most directly controllable element of publicity.
Press releases are part and parcel of a marketing strategy, being the most directly controllable element of publicity.
With the rising importance of social signals in Google’s ranking algorithm, an effective social media campaign has become more than just an internet novelty for companies on the bleeding edge of technology interaction. Now it’s a common standard for anyone marketing online.
Most people who have done the smallest amount of research on organic SEO know all the basic mantras and their importance. You will likely know that content is king and that you should use relevant keywords in moderation, build links with respected websites and that meta- data is becoming less important.
It’s the SEO activity which is the probably the most outsourced as it typically doesn’t require much creativity, just time and an eye for opportunity. But link building can be a very big influencer, in terms of your ranking and how Google perceives your website in general.